Brewed Fresh Daily

It went great! I was so proud of my staff and of our customers, both of whom understood the spirit behind the whole promotion, which was shopping local and keeping money here in Cleveland rather than sending it out of town with the national chains. I would strongly encourage other local business owners to come up with other oddball, interesting promotions to do for next year so that we can promote Unchained America day. We have had some sales bounce at both our Cleveland Heights and our Lakewood stores, so that has been nice as well. I think Clevelanders do want to support us locals, they just need encouragement to do so. As a result of this promotion, one of my brilliant baristas, Marcie, came up with a travel mug promotion which we are planning for January. We are getting travel mugs printed with the attached graphic on them. And when customers bring in mugs from a national chain and trade them in, they can get a Phoenix travel mug for half price. Then we are going to do something funny with the old Starbucks, etc, mugs, such as spray painting black Xs over the starbucks logo and putting them in a trophy case or something like that. Haven�t figured out that detail yet. But we are definitely going to do the trade in thing.