While many people think of the sun-and the Sunbelt-as synonymous with economic growth, the fact of the matter is that most studies have found that neither sunnier weather nor warmer climates are systematically linked to regional growth. University of Chicago sociologist Terry Clark found that "natural amenities," including sun and temperature, are not associated with the location decisions of high-human capital individuals. Such people are much more likely to be drawn to cities that offer what Clark calls "constructed amenities," from arts and culture to high-quality restaurants.Again, this has Cleveland written all over it. Wouldn't it be great if we had better marketing from Team NEO, the CVB, and the Plain Dealer? All we have going for us when it comes to name recognition is 3 mediocre sports teams.
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