Brewed Fresh Daily

Anotated links from a Cleveland area obsessive coffee drinker, avid quotation collector, voracious internet content consumer, amatuer social network analyzer, and armchair economic developer. Recently referred to as a "web activist".

1/24/2004

 

Fast Company on Wireless

"When Ken Berger accepted a transfer, he promptly landed in house-hunting hell. Over the course of six months, working with two different realtors, Berger lost four separate bidding wars on homes in the area. Meanwhile, the 41-year-old business-unit president and his family were camped out in a temporary apartment. Then he found a new agent, Rick Rothman. In just one week, Berger had his new house--2,600 square feet, three bedrooms, and a den in an upscale, gated community. This time around, there was no bidding war. Rothman had spotted the newly listed house on his laptop, thanks to its high-speed wireless connection, and used his wireless printer to take care of the paperwork. 'It was a last-minute decision to swing by and see the place when we saw the listing,' he says. 'Ken decided he liked it and was preapproved for a mortgage, so I printed the contract on the spot and had him sign it right there--and the transaction was done. It was amazing!' Welcome to the new wireless world. It's not just about checking your email mid-Frappuccino at Starbucks, or even about surfing the Web via Wi-Fi in the lobby of your hotel. Wireless technology is already changing daily life and work in all sorts of ways for all sorts of people, from real-estate agents to doctors and pharmacists, office-building managers to hotel housekeepers."
Any idea where they're talking about? I'll give you a hint. It ain't Cleveland. Our fair city lags behind in the battle for publicity. OneCleveland may be the largest civic WiFi project out there, but you know what? If we don't own mind share, it might as well not even exist. FYI - this FC article - it's about San Diego. That's right. A city that has been taken a beating for a long time since the naval shipyards shutdown. They're getting better PR then we are. Why is that?




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