Brewed Fresh Daily

I know, I'm almost a week late blogging this. John Ettore already did, but I didn't realize it's about Sandy and Chas Rich. I also think it's important in light of what Ross Mayfield said about the NYTimes article regarding the backchannel. Blogging about what's going on in a community or organization is a backchannel. Smart, creative people are going to talk, write, blog, whatever, about what's going on around them. You've got a choice. You can either embrace it and allow it, or you can quell it and lose the talent. If a company is letting people go because they express themselves, I think it's the death knell for the company. Fast companies like Southwest Airlines encourage their employees to have personalities. It contributes to the culture of the company. Heck, if I had a company, I'd encourage everyone in it to have a blog! I'd give away free websites to company employees and help them set up blogs. I'd even work with them on the designs, helping them to express themselves through the layout and graphics of the site. Wow! What sort of people do you think would come work for a company where during the interview they were asked, "Do you have a blog?" and "Do you know what a blog is?", or "We'd like to give you your own space on the internet to express your thoughts and idea. Are you comfortable doing that?". What do you think? Click on "Your Comment" and leave one for me.