This is an impressive piece, with fantastic shots of Cleveland. In the era of globalization, marketing is king, and perception drives reality.
The world at large is open for a new Cleveland story. Polls show the outside world is rather agnostic in opinion. This is a tremendous opportunity to redefine ourselves as the negatives connotations have largely passed.
America wants to believe in Cleveland’s resurgence. It is against our national ethos and the “American Dream” for a city to die from stagnation and a lack of innovation. The narrative of Austin and Portland is old, and America is waiting for the next big thing, and we hold the potential for a real Horatio Alger story.
“These days Clevelanders laugh along. They know that the region is turning itself around in a big way. After all, President Bush was indeed in Cleveland, spotlighting the area’s cutting edge work in health care and energy technology. Northeast Ohio’s economy is beginning to boom again, and the rest of the world is taking it seriously.” http://www.usairwaysmag.com/2007_10/profiles.php
Significantly the story highlights water, advanced manufacturing, healthcare, alternative energy, nightlife and culture. Add this to recent press with the Indians, Cavs, and No Reservations, we actually have real momentum for good press outside of the region.
If only we did not have parking lots downtown and Public Square as a vibrant public space. Too me that is the last big key to get in place to send Cleveland over the tipping point.
As for the first comment to say humbug, our only headline is a tragic school shooting, not true. Not one colleague mentioned it this morning. The reaction to the shooting is a general sadness of the problems in our urban centers that can happen anywhere, not a reflection on Cleveland specifically.