Michigan’s governor, Rick Snyder, is following a well-worn path this week, making a trade mission to Europe.

Michigan Gov. Rick Snyder with Fiat CEO Sergio Marchionne/photo via @onetoughnerd

Snyder’s tweeting photos of his trip via his @onetoughnerd account. Here’s one he sent home from Turin, Italy,  of himself with Fiat CEO Sergio Marchionne (we’re pretty sure that’s not a hockey beard).

Snyder is also answering tweets from his followers about the trip, pointing out several times that the trade mission is paid for with private funds and isn’t costing the state’s taxpayers anything.

The governor’s goal is to promote the state to foreign investors as a good place to invest.Thus far, his itinerary has taken him to Turin, where he’s met with Fiat officials and company suppliers, and to Stuttgart, Germany, home base for Daimler. (Remember that Daimler used to own Chrysler, now under the wing of Fiat.)

Snyder is also taking some time out to be, well, nerdy. In a tweet this morning, he wrote, “Whoever is the next person to follow me on Twitter becomes my 8,297th follower, which is exciting because that’s a prime number.”