Here’s one of the initiatives we launched at Purdue as part of our regonal strategy.

Simple idea, powerful results.

In a New York Times story on tuition vouchers, Joseph B. Hornett, senior vice president, treasurer and chief operating officer of the Purdue Research Foundation, discusses how Purdue is giving tuition vouchers as prizes for Indiana high school students and how it’s paying off.

For the past four years, the Purdue Research Foundation has awarded vouchers worth $100 to $500 to top-finishing student teams in the summer Entrepreneurship Academy. Of the 21 students given vouchers, 11 have redeemed them and enrolled at the University. This summer, the foundation will start an advanced program — a kind of M.B.A. for high school students — in which top winners will be awarded $1,000 in waivers.

“It’s not an expense at all to the University,” Hornett says.”We did this as a recruiting mechanism to get some of the best and the brightest to come to Purdue.”

The full New York Times article is available here.

From Purdue Today.

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